As a social network for finding and sharing beautiful places, our goal is to make location discovery and travel planning easier for Gen Zs and millennials.
Social media is already an integral part of the travel industry - making it easier for people to discover new destinations and helping the travel industry reach new audiences. But existing social platforms aren't purpose-built for travel or location discovery. They have other content and features that end up being barriers for the traveller or content creator looking specifically for beautiful places to visit.
This also makes it difficult for businesses in travel and hospitality to reach their desired audience cost-effectively.
“I love to travel, but I love efficient processes just as much. Backdrop is here to change that” - Damilola Odufuwa, CEO & co-founder.